Thursday, September 22, 2016
Wednesday, September 21, 2016
Design
the principles and Elements
What is Graphic Design?
- Design elements are the basic units of a visual image.
- The principles of design govern the relationship of the elements used and organize the composition as a whole.
- All imagery, art, design and photography alike, are comprised of elements that can be broken down and analyzed by its visual components and the principles that guided them.
Design Elements:
- Space
- Line
- Color
- Shape
- Texture
- Value
- Balance
Space:
Space can exist in 2D and 3D.
It can refer to a positive space and a negative space.
It can also refer to foreground mid or background elements.
Line:
Line is a basic element, it can vary in thickness, texture, direction.
Color:
Shape:
geometrical
Texture:
Value:
Light and dark value to create depth
Balance:
Imaginary to make it visually symmetrical balance
Design Principles
- Unity
- Variety
- Repetition
- Harmony
- Proximity
- Proportion
- Functionality
- Emphasis
Unity:
Unity creates a sense of order, a consistency in size and shape.
Proximity can create a sense of unity, it can also show a lack of unity.
Variety:
Lots of repeating elements but not all necessarily the same.
Repetition:
Using repeated elements to create a design
Harmony:
Interconnected elements to create unity.
Proximity:
What we do with negative space.
Proportion:
Makes a big difference with sizes/ depending on the environment.
Functionality:
Necessary and useful
Emphasis:
(Focal point). The main point of your design that conveys your message to the viewer.
Monday, September 19, 2016
Friday, September 16, 2016
Tuesday, September 13, 2016
Friday, September 9, 2016
Subscribe to:
Posts (Atom)